11/03/2008 5:44 PM
Article By:from chicagoblackhawks.com: (link)
Blackhawks ratings increase 150% compared to October ’07, significant increases as well for “Blackhawks Pre/Post Game Live”
Chicago, IL (November 3, 2008) – Comcast SportsNet, the television home for the most games and most comprehensive coverage of the Chicago Blackhawks in HD, posted significant television ratings for the first month of the 2008-09 NHL season, which resulted in solid game, pre-game & post-game ratings increases compared to last season.
Comcast SportsNet’s Blackhawks ratings averaged a 1.0 household average rating in October (approx. 35,000 households watching per game) -- a 150% increase over last October’s 0.4 average.
The key advertiser demos of Men 25-54 and Adults 25-54 also received massive ratings increases compared to last season. For Men 25-54, October monthly ratings were up 333% (1.3 in Oct. ’08, compared to a 0.3 in Oct. ’07). For Adults 25-54, October monthly ratings increased 300% (0.8 in Oct. ’08, compared to a 0.2 in Oct. ’07).
In addition to its game ratings increases, Comcast SportsNet’s Chevy Blackhawks Pre-Game Live household ratings are up 33% compared to last October, while Smirnoff Vodka Blackhawks Post Game Live ratings have increased 63%. Source for all ratings information is provided by Nielsen Media Research overnights.
Comcast SportsNet will carry the Blackhawks next seven telecasts, which include the following games: Nov. 3 (vs. Colorado, 7:30pm), Nov. 9 (vs. Calgary, 6:00pm), Nov. 12 (vs. Boston, 7:30pm), Nov. 14 (vs. St. Louis, 7:30pm), Nov. 16 (vs. San Jose, 6:00pm), Nov. 18 (at Phoenix, 8:30pm on CSN+) and Nov. 20 (at Dallas, 7:30pm).